
h+h americas 2025 includes three enlightening keynote sessions open to all attendees of the show. Each day of the show opens with a new session featuring top thought leaders, business owners, and entrepreneurs from the crafts industry. Our keynote sessions offer insight into the current and future state of the industry alongside thoughtful analysis and practical knowledge craft businesses can use as to move forward and grow.
Get your ticket to h+h americas 2025 now and register for h+h connect to mark your calendar for our keynote sessions!
Wednesday, May 7
8:30 am – 10:00 am
Golden Scissor Awards and State of the Industry Panel

Abby Glassenberg, Craft Industry Alliance

Kristin Vejar, A Verb for Keeping Warm

Biana Spring, Thanks! I Made Them

Jakob Lang, Lang Yarns

Jeff Martin, Missouri Star Quilt Company
Celebrate Excellence: The Golden Scissors Awards at h+h americas
Join us for an unforgettable moment of inspiration and celebration at the Golden Scissors Awards, where creativity meets innovation. This highly anticipated session recognizes outstanding achievements within the crafting and textile industries, honoring trailblazers who have set new benchmarks in design, artistry, and impact.
Experience the excitement as we spotlight exceptional individuals and businesses that have transformed the industry. With awards spanning multiple categories, this prestigious event is your opportunity to witness the power of imagination and dedication brought to life.
Witness as winners take the stage to share their stories, celebrate their triumphs, and inspire the next wave of creators and entrepreneurs. Don’t miss the chance to applaud the talent and vision shaping the future of our craft community.
State of the Industry Panel
What challenges and opportunities are craft businesses facing today? What will tomorrow bring? In this panel discussion with industry leaders from the US and abroad, you’ll hear about developing trends, forecasts, and future outlooks for craft businesses. Come away with a global view of the crafts industry. We are all connected, from new businesses to established companies, from large corporations to independent makers, and this discussion will set the tone for what the show and the coming year will bring.
Moderator Abby Glassenberg, Craft Industry Alliance, leads the discussion with panelists Jakob Lang, Lang Yarns; Jeff Martin, Missouri Star Quilt Company; Bianca Springer, Thanks I Made Them; and Kristin Vejar, A Verb for Keeping Warm.
Thursday, May 8
8:30 am – 9:30 am
Unicorns on the Conference Call: Living an Authentically Creative Life as an Adult
Larrie King, better known as Mister Larrie, is an arts and crafts content creator, design professor, and creativity enthusiast based in Orlando, Florida. His projects often center on bright colors, bold patterns, and budget-friendly basics, all geared toward making crafting and self-expression through creativity truly accessible to all.
Larrie’s professional background is centered on visual communication, teaching, and commercial design. A prolific maker and content creator, Larrie has exhibited work as a painter and illustrator at universities and galleries nationally and in his home state of Louisiana. His work as a content creator has been featured in Love Patchwork and Quilting Magazine, Simply Sewing Magazine, and Shondaland. His most recent brand partnerships include Tulip, Glowforge, Amazon, Adobe, Starbucks, and Joann Stores.
In this keynote session, Larrie will share his insights into creating and sustaining a creatively authentic life as an adult. He will share his tips for imbuing your day-to-day life with creativity and artistic expression.
Friday, May 9
8:30 am – 9:30 am
Unveiling the Future of Craft: Keynote Industry Research Presentations

Mark Hyland, Handi Quilter

Jan Hurwitz, Berroco
Don’t miss this exclusive opportunity to gain valuable insights into the quilting and yarn industries at h+h americas. Presented by two of the industry’s leading experts, this keynote session will delve into the latest consumer research and reveal key trends shaping the future of crafting.
Quilt Industry Consumer Research Presentation: Presented by Mark Hyland, CEO of Handi Quilter
Discover the latest insights from the Quilting Trends 2025 survey, the most comprehensive research study in the quilting industry. With over 2 million quilters surveyed annually across North America, this session uncovers the profile of today’s quilter, their purchasing habits, and their preferred sources for learning new skills. Gain an understanding of how the quilting industry is evolving and compare this year’s findings to historical trends, giving you the tools to navigate the future with confidence.
Yarn Industry Consumer Research Presentation: Presented by Jan Hurwitz, General Manager of Berroco, Inc. and Vice President of Premier Needle Arts
Dive into the details of the Yarn Trends study, a pivotal research initiative exploring the demographics and buying behaviors of yarn enthusiasts. Jan Hurwitz will share the latest findings, including the size of the yarn industry, the habits of the modern yarn consumer, and the platforms they use to discover new products and hone their skills. This data-driven session is a must for anyone looking to understand and capitalize on emerging trends in the yarn sector.
Why Attend?
• Gain exclusive research insights into two major crafting industries.
• Learn from industry leaders who are driving innovation and growth.
• Equip yourself with knowledge to anticipate and adapt to consumer trends.
Whether you’re a retailer, supplier, designer, or educator, this keynote session will provide the tools and data you need to thrive in an ever-evolving market. Be prepared to leave inspired, informed, and ready to craft the future of your business.
Are you ready to gain deeper insights into the crafts industry during h+h americas 2025 keynote sessions? Secure your ticket to h+h americas 2025 now!