We’re excited to reveal h+h americas’ new, refreshed color palette for the 2026 show!

The goldenrod and navy blue that you know and love remain, joined by a cream, pale gray, and light blue. The latter three neutral shades balance the goldenrod and navy blue synonymous with the h+h americas brand, creating a harmonious blend.

We’re excited to see our crafting community develop garments and accessories that utilize our new color palette. We encourage crafters to use these colors in sweaters, quilts, hats, scarves, bags, and more! Discover crafty ideas to use with our new color palette in our Craft Ideas for Groups.

Over the coming weeks, we’ll update our Brand Assets on the h+h americas website to make it easy for craft retailers and attendees to utilize these colors in their own promotions and graphics. Our logo has also been updated, and can be downloaded from the Brand Assets page. When using all assets and colors, we respectfully ask for clarity and consistency. Here are some Dos and Don’ts to keep in mind:

✅ Do:

• Use official logo files provided here
• Leave appropriate clear space around the logos
• Use high-resolution versions for print or web

🚫 Don’t:

• Alter colors or proportions
• Add effects like shadows or outlines
• Place logos on busy or low-contrast backgrounds

Register for our newsletter now for updates on h+h americas brand assets.