May 5–7, 2027 · Donald E. Stephens Convention Center · Rosemont, IL
An exhibitor presenting at h+h americas

Exhibit at h+h americas

Meet the buyers your business is built for.

h+h americas brings together the qualified North American craft-industry buyer audience — retailers, e-commerce sellers, distributors, educators, and creative professionals — under one roof for three days of sourcing, networking, and business.

Applications for 2027 are open. The exhibitor contract takes about ten minutes to complete.

Who Exhibits · Who Attends

The full crafts industry, in one hall.

An exhibitor helping buyers at their booth

Who exhibits.

Manufacturers, distributors, and brands across the whole crafts business — yarn and fiber, fabric and quilting, sewing and embroidery machines, needlecraft, art supplies, packaging, e-commerce infrastructure, and marketing services. If you sell into the craft trade, this is your show.

Attendees arriving on the h+h americas show floor

Who attends.

Independent retailers, quilt and yarn shops, big-box and online sellers, educators, content creators, designers, and craft professionals from across the United States, Canada, and beyond. They come to source, learn, and build the connections their businesses depend on.

Why Exhibit

Where the North American craft industry does business.

A buyer reviewing product with an exhibitor

Qualified buyers.

h+h americas is a trade-only event. Every attendee walking your booth is here on business — sourcing product, evaluating brands, and building the year ahead.

Booths and buyers across the h+h americas show floor

The full industry in one room.

Across the show floor you'll meet the retailers, wholesalers, educators, and creators who together drive the craft market — saving weeks of separate meetings and travel.

An exhibitor presenting a well-styled booth display

Booths that perform.

Well-designed booths see materially higher attendee engagement, longer visitor dwell time, and stronger lead generation. The h+h americas team helps you build a stand that works.

A busy crowd on the h+h americas show floor

Global platform, local floor.

Backed by Koelnmesse — organizers of h+h cologne, Europe's premier handicraft trade fair — h+h americas connects your brand to the wider international craft trade network.

What's Included

Turnkey booth packages.

Booth packages come pre-configured so you can arrive, unpack, and sell — hardwall construction, company signage, carpet, lighting, electrical, and the essentials — with optional furniture add-ons. 2027 pricing and full booth-package details are published as applications open.

Hardwall booth construction
Company signage
Booth carpet
Booth lighting
Electrical outlet
Furniture packages available
First Time Exhibiting?

Ten things worth knowing before you commit.

01

Do the market analysis.

Understand your target market and the biggest players in the sector before you commit to a booth.

02

Build an engaging booth.

A booth that pulls people in — and staff trained to work it — makes every other investment pay off.

03

Storytelling & small talk.

Buyers remember stories, not spec sheets. Be aware of cultural cues and lead with why your product exists.

04

Watch the hidden costs.

Travel, freight, sample handouts, storage, warehousing — budget for the full picture, not just the booth.

05

Advertise before you arrive.

Create curiosity ahead of the show. Give buyers a reason to plan a visit to your booth.

06

Plan ahead — pricing & supply.

Know your pricing, quantities, production capacity, and delivery lead times before the show floor opens.

07

Budget for the unexpected.

Add a buffer for spontaneous opportunities — the best trade-show ROI often comes from a decision made on-site.

08

Give it three cycles.

It typically takes three show editions to establish real relationships and reputation. Plan for the long game.

09

Do the post-show follow-up.

Staying top of mind after the show is the difference between a lead and a customer.

10

Evaluate your ROI.

Track the leads, orders, and relationships you build, and refine your plan over a three-to-four-show strategy.

Ready to Exhibit?

Talk to Exhibit Sales.

Applications for 2027 are open. Complete the exhibitor application to reserve your space, or contact the h+h americas Exhibit Sales team to discuss which package fits your brand.